RRU

BCBS Prefix RRU

Highmark Blue Cross Blue Shield of Western New York

New York • PPO, Traditional Indemnity, Medicare Advantage

Billing essentials

Provider phone
(800) 547-3627
Electronic payer ID
SB430
Claims mailing address
P.O. Box 15013, Albany, NY 12212
Timely filing limit
90 daysCompare all plans
Prior authorization phone
(800) 547-3627

Coverage under prefix RRU

PPO

This is a Preferred Provider Organization (PPO) prefix. PPO plans are the most common BCBS plan type. Members have the freedom to self-refer to specialists. Claims for in-network services are typically processed faster and reimbursed at higher rates than out-of-network claims.

Traditional Indemnity

This is a traditional indemnity prefix. Unlike managed care plans (HMO, PPO, EPO), indemnity plans do not use provider networks. There are no referral requirements and no restrictions on which providers the member can see. Submit claims to the payer listed above for reimbursement at the plan's allowed rate.

Medicare Advantage

Under this prefix, the member may have Medicare Advantage coverage administered by this BCBS plan. MA claims are subject to CMS regulations in addition to the plan's own policies. Balance billing restrictions apply. Verify the member's specific MA plan details and confirm the correct payer ID for electronic submission.

About Highmark Blue Cross Blue Shield of Western New York

Highmark Western and Northeastern New York Inc. providing commercial, Medicare and Medicaid plans in Western New York region.